Tuesday, August 23, 2011

Will Sign Autographs Later :o)

I've said it a zillion times, my customers are amazing! And I'll say it again here! Truly fascinating how the circle spins around.

One of my customers (who just had a stinkin' adorable little girl) that comes in pretty regularly asked me, out of the blue, last week if she could write an article for the Waukesha Freeman about Sally's! Now, up until this point, I have declined such offers for fear of growing too fast and not being able to do/continue to do a good job. But we are coming up to our one year anniversary, we have Megan now who can work 1-2 days per week, and it's time. That PLUS the fact that just one day before, I wrote on my To-Do list to call the newspapers (that very day of course) to ask them to run a story for our one-year and you can just imagine the sparkle coming from my heart when I said "Yes!"! But that's the way God works in my life. In fact, that is exactly the way God has always worked in my life

So here it is -- the article that introduced Sally's to a whole bunch of new customers (already) and what I hope will continue to do so. Shannon -- thanks for writing about our sassy little bakery! I, we, appreciate you so much and you honored me with your words!

GENESEE DEPOT BAKER SEEKS TO CHARM SWEET TOOTHS (darn right I do!!) by Shannon Venegas


Monday, August 15, 2011

Things Coming Back to Normal...or whatever that is!

Well, the two week "drought" is past. Life at the bakery is back to normal-ish. I'm glad that I am able to talk to the veterans in the area about business and compare notes. It's helpful (though still yucky) to know that the area businesses also are happy the last two weeks are over. So slow was it in Genesee, that the restaurant across the street did, on a Saturday, what they normally do on a Monday! Buh-Bye last two weeks...hello new week!

I have completed some very big projects this past month and am preparing for the next big steps to grow the bakery. I haven't done one single thing to advertise our business (except my perfect $30 flag) and that needs to be the next steps I take ... slowly and with intention. I want to make sure that our little bakery continues to do a good job and that means that you have to be intentional about how fast and in what direction you go.

I would love to work with more businesses to make their events fantastic. For instance, we have this great Bed & Breakfast in Wales (The Pedlr's Inn) and I need to get in there to chat with Dee about how I could help her make her guest's stays more memorable. Does she need decorated cakes for birthday celebrations? I would love to continue to use the bakery to touch people, cuz I really think that is why I love baking in the first place.

Maybe you have an idea for my growth? I would love to hear it so that I can put it on my Ideas for Possibility list. I have a description under that title that says -- It will require a suspension in your disbelief. I like that! So true and so important to remember!

Sunday, August 7, 2011

The Purpose of this Blog

I'm not a "goal" person, but, I do need to be aligned with my mission or vision. With that, my blogs have been suffering because of my lack of said purpose. I think that may becoming a bit clearer for me here, on Sally's blog.

My customers made me think of it really. They are, and always have been, genuinely interested and caring of the success of the bakery. I tell them stories or facts or information. So then why is it that I wonder what purpose my blog serves. Why is my blog not speaking to more folks the way I do in the bakery...frankly, authentically, engaged. And there, all the while, it's right in front of me.

So Day One of serving the mission if this blog........

It's been a slow two weeks in the bakery. Last week I understood why (Ten Chimneys was closed for tours), but this week I haven't a clue why, and since we've not been open a year yet, I don't have any sales records to compare to or possibly find excuses in. I was most thankful this week for the many cake orders and also for a huge dinner roll order (for a wedding). That was our salvation this week. One of the other business owners called me earlier in the week to see how we we're doing because she was so slow. I was pleased to be able to tell her that we we're having a good day, but then, I think that I "jinxed" it! Uggh! We even had one of, if not the, slowest Sunday on record.

Well, here's to brighter and busier tomorrows! And also to finding purpose.